William J. & Dorothy K. O’Neill Foundation
OhG. CREATIVE THINKING MADE VISIBLE. We bring brands to the forefront with compelling content and solutions that impact with the perfect balance of form + function.
Christine Grieves, Ohgdesign, graphic design, branding, identity, cleveland, ohio
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William J. & Dorothy K. O’Neill Foundation 

Founded in 1987, the William J. and Dorothy K. O’Neill Foundation is a private, family foundation headquartered in Cleveland, Ohio that collaborates with partner non-profit organizations to help build strong communities by improving the quality of life for families so they can thrive.

For over 32 years the Foundation has been providing support to other charitable organizations that promote their vision. However, their identity had become outdated and did not resonate with their audience. To address this, a distinct icon based off of the Celtic knot was created to reflect the Foundation’s three core components: family, community and the Foundation, while also signifying the three grant-making areas of Heath & Well-Being, Educational Success and Homelessness. The intertwined icon portrays unity and interconnection with a simple and modern design bringing them into the 21st century.


William J. & Dorothy K. O’Neill Foundation

Brand + Identity